How to Create a Mail Template

Settings -> Mail Templates -> Create E-Mail Template

To create an e-mail template, follow these steps:

Quick Steps Guideline

Go to your Netmera Panel and click:

  1. Go to the Mail Templates page in the Settings section.

  2. Click on the "Create Email Template" button.

  3. Give your email template a label for internal reference and complete the information in Template Attributes section.

  4. Choose a template layout that matches the style and structure of your email on and customize the template by adding your own text, images, and branding elements on Structures, Blocks, Modules (Content) and Appearance.

  5. Preview your email template to make sure it looks the way you want it to.

  6. Save your email template.

After you have created an email template, it will be available in the "Your Email Templates" section of the Mail Templates page. From there, you can edit, duplicate, or delete the template as needed. Note that you can also use Netmera's pre-designed templates as a starting point for your own custom templates.

Template Attributes

When the creation screen is reached, you should fill in the template attributes part.

Template Label

The name you give to the template in the Template Label section will only be visible to you, so choose something that will help you easily identify the template. You can edit this name at any time.

Email Type

There are two types of emails, notification or campaign/advertisement. Choosing the right type of email is important, so make sure to select the email type that suits your needs.

  • Notification Emails: Typically triggered by specific actions or events, such as password resets or order confirmations. This option sends the email to all users, regardless of their advertisement permissions.

  • Campaign/Advertisement Emails: Marketing emails sent to a group of subscribers as part of a larger campaign or promotion. Choose this option when sending advertisements or marketing content, ensuring only opt-in users receive these emails.

Why are my opt-out users receiving my emails?

When you send emails labeled as 'Notifications Email' the opt-in process is temporarily bypassed. These emails are distributed to all users regardless of their opt-in status or subscription preferences. They are intended for conveying essential information, such as purchase confirmations or updates, and are part of your transactional email system.

For marketing or advertisement emails, it's essential to choose the appropriate option to exclude opt-out users. Campaign/Advertisement Email targets specifically at opt-in users who have not unsubscribed from your mailings. This approach ensures that critical information reaches your users seamlessly while preventing opt-out users from receiving advertisements.

From Address

Your email address needs to be added to Netmera by panel users, and it must be defined by Netmera. This is the address that your recipients will see in the "From" field, so make sure to use an email address that they will recognize.

Sender Name

In the sender name section, you should enter the name of the person or company that the email is being sent from. Use something that your subscribers will instantly recognize, like your company name.

Mail Subject

The Mail Subject section is where you can enter the subject of your email. Make sure that the subject is clear and concise, and that it accurately reflects the content of the email.

Mail Pre-header

The Mail Pre-header section is not mandatory, but it can be helpful in providing a little more information about the content of your email. This section will appear in the inbox after the subject line, and it must be a minimum of forty characters.

Reply Email

The Reply Email section is also optional, but it can be useful if you want to allow your subscribers to reply to your email. If you want to use this feature, simply enter the email address that you want replies to be sent to. If you don't want to use this feature, just leave this section blank.



Structures and blocks are powerful tools that help you design your email template in a more organized and visually appealing way. Using structures, you can quickly create different layouts for your content, such as one-column or two-column designs, and adjust the border settings to create a custom look for your template.

  • Structures are predefined layouts that can be added to an email template to organize the content.

  • To add a structure, simply drag it from the "Blocks" area into the template part of one of the various fields for the content.

  • You can edit a structure by clicking on it, which will open a screen where you can adjust the degree of rounding for the structure's edges and also adjust the border size, lines, and color.

  • The border settings can be adjusted separately for the left, right, top, and bottom borders, or you can adjust the common border for all borders.


When using blocks, you can choose from a variety of content options, including text, images, buttons, and more. Each block has its own set of customization options, allowing you to adjust the font size, color, and alignment to match your style.

  • The Blocks section includes a series of titles that represent the different kinds of content the user can use in the message.

  • To use a block, simply drag it inside a structure and it will automatically adjust to the structure's width.

  • Each content block has its own settings, which can be accessed by selecting the content block and opening the left-side panel. The panel will switch to a property panel for the selected content element, where you can adjust settings such as font size, color, and alignment.

Blocks Part 1: Image, Text, Button, Space, Video, Social Buttons


Adding images to your email template is an important way to make your message visually engaging and attractive. With Netmera's drag and drop feature, it's easy to add images to your template by simply dragging and dropping them into the side screen or by using an external link.

  • You can easily add images by dragging and dropping them into the side screen or by using an external link.

  • Make sure that your images are in PNG, JPG, or GIF format and that they don't exceed 1MB in size.


If your image is too large, it could affect the loading time of your email and potentially deter your recipients from engaging with your message.

Imagine you're running an online store and you have an upcoming sale you want your customers to know about. You could send out an e-mail to your subscribers, but you want to make sure the announcement catches their eye. That's where a banner comes in.

Adding a banner is a simple process that can make a big impact. With just a few clicks, you can create an eye-catching image that highlights your special offer or announcement. Once you have your banner image ready, you can easily add it to your e-mail.


  1. First, create your banner image as a PNG, JPG, or GIF file. Make sure the file size is less than 1MB, as larger files can slow down your website's loading time. You can use image editing software to create your banner image.

  2. You can add your banner by dragging and dropping your banner file onto the designated area, or by providing the external link where it is hosted.

Blocks Part 3: Accordion and Form Buttons


The Accordion block is a tool that can help you to organize your content and make it more accessible to your readers. You can use it to create a list of sections that can be expanded and collapsed with a click, allowing your readers to navigate through your content more easily. Here are some of the adjustments you can make when using the Accordion block:

  1. You can enable "Animated Expansion" to add a visual effect that will make the accordion sections expand smoothly.

  2. You can select a color for the background of the accordion sections on "Section Background Color" from a color scale to make it more visually appealing.

  3. You have the option to adjust the size, shape, and color of the lines surrounding the accordion sections in "Outline Section". This can be done for the common outline or for the left, right, top, and bottom separately.

  4. You can adjust the text color and font size of the accordion sections to make them more readable and aesthetically pleasing from "Section text color and font size".

  5. On "Padding", you can adjust the distance of the accordion from other fields within the structure. This can be done for the whole accordion or for individual edges separately.

  6. You can name your sections and add or delete them as needed. The trash icon can be used to delete sections, and the add section option can be used to add new sections.


Modules are an important feature in creating content, especially if you plan to reuse certain designs or layouts across multiple templates. When you add a module, you can save it as a reusable element that you can easily add to other templates in the future.

One of the key benefits of using modules is that it can save you a lot of time and effort when creating new templates. Instead of designing everything from scratch each time, you can simply add the module you need and make any necessary tweaks or changes.


Let's say you have created a template that includes a header, footer, and several content blocks that you use frequently for your email campaigns. Rather than recreating the same template every time you need it, you can save it as a module and use it as a starting point for your future campaigns.

To make it easier to manage your modules, the system allows you to search for them based on their name and tags. You can view your modules as tiles or in list form, and you can even group and filter your searches to quickly find what you need.

When you need to make changes to a module, simply click on the three dots in the lower right corner of the module and select "Edit." If you no longer need a module, you can also delete it from the same menu. With these tools, you can easily manage your modules and create content more efficiently.


The appearance settings of a template are crucial in determining the overall look and feel of the design. Here are some of the features available:


You are creating a newsletter template for your company. You want to make sure that the template is visually appealing and easy to read. To achieve this, you can use the appearance settings to adjust the font, spacing, and colors of the template. You can also add a background image that fits the theme of your newsletter.

General Settings

The General Settings section of a template allows you to customize the basic features of your template, including the message width, default padding, background color, font and line spacing, paragraph spacing, link underlining, and responsiveness to mobile devices. You can also enable RTL text direction and add a background image to your template.

These features provide you with the flexibility to tailor your template to your needs and create a unique and visually appealing design. Whether you want to adjust the distance between fields, choose a specific font or color, or make your template mobile-friendly, the General Settings section has you covered. By taking advantage of these features, you can create a professional and customized template that reflects your brand's identity and engages your audience.

Message width

This feature allows you to adjust the width of the message box in your template. You can increase or decrease the width based on your preferences.

Default padding

This feature lets you adjust the distance between your template's fields and its borders. You can adjust the padding for the entire template or for individual sections.

General background color

This feature lets you choose the color of the background of your template. You can choose any color that matches your branding.

Font and line spacing

This feature lets you choose the font and line spacing for your email template's text. You can choose any font that suits your brand and adjust the line spacing as per your preference.

Paragraph bottom space

This feature allows you to add space between paragraphs in your template. This can help improve the readability of your content.

This feature allows you to underline the links in your template. Underlining links can make them more noticeable and encourage recipients to click on them.

Responsive design

This feature allows the template's elements to adjust to the width of the screen of the mobile device. This ensures that your email looks good on all devices.

RTL text direction

This feature allows the text to automatically go from right to left, which is useful for languages that are written from right to left.

Background image

You can add a background image to your email template as a PNG, JPG, or GIF by dragging it to the side screen or via an external link. The file size should not be more than 1MB. A background image can enhance the look of your email template and make it more visually appealing.


Stripes are horizontal sections of a template that separate the content and give it structure.


If you want to make sure that the template has a clear structure and easy to navigate, you can use stripes to separate the content into different sections. You can also adjust the size, color, and style of the headings to make them stand out.

The header section allows you to customize the top of your website. You can adjust the text size, font color, background color, and link color. Additionally, you can add a background image by uploading a PNG, JPG, or GIF file or using an external link.


The content section allows you to customize the main body of your website. You can adjust the text size, font color, and link color, as well as the content background color.


While you're creating your e-mail, you could use the content section to adjust the font and text size to make it easier to read. You could also adjust the content background color to create a distinctive look for your design.

The footer section allows you to customize the bottom of your e-mail. You can adjust the background color, content background color, font color, and link color. Additionally, you can add a background image by uploading a PNG, JPG, or GIF file or using an external link.


While you're creating your e-mail template, you could use the footer section to add contact information, such as an address and phone number, and links to social media profiles.

Info area

The info area section allows you to customize a section of your e-mail separate from the main content. You can adjust the text size, font color, and link color.


You may use the info area section to provide details such as date, time, and location. You may also add links to purchase tickets or register for the event.


The headings section allows you to customize the font and font size for different types of headings on your e-mail. You can also adjust the spaces between the lines, the colors for the headings, and whether they are italic or bold.


The button section allows you to customize the appearance of buttons on your website. You can adjust the button color, font color, font size, and whether it is italic or bold. Additionally, you can adjust the radius of the button's corners and the size and color of borders.


You could use the button section to create eye-catching buttons for "Subscribe Now" or "See our Event" that stand out on your e-mail.

Mobile Formatting

The mobile formatting section allows you to customize how your e-mail appears on mobile devices. You can adjust the size of different parts of your e-mail, the alignment of text, and whether buttons should be full-width. Additionally, you can adjust the space between the border and other elements.


With more people accessing e-mails on mobile devices, it's essential to ensure that your e-mail is mobile-friendly. You can use the mobile formatting section to ensure that your e-mail looks good on any device.

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