App Tracking
This feature is a powerful tool within the Netmera platform, designed specifically for Android applications. It serves as a comprehensive tracking and analysis system to gain insights into the usage patterns of Android users, particularly in relation to other applications they have on their devices.
Application Name
In the context of App Tracking, the "Application Name" column displays the names of various Android applications. Each row corresponds to a different Android app that users have installed on their devices. These apps may include your own and those of your competitors or similar services.
Push Opt-in Devices
This column provides valuable data regarding user engagement with push notifications. It indicates the number of devices within each Android app's user base that have opted in to receive push notifications. By knowing which competing apps users opt to receive notifications from, you can gain insights into the effectiveness of your app's engagement strategies in comparison to others.
Total Users
The "Total Users" column presents an overview of the user base for each Android application, including your own and competing apps. It reveals the total number of users who have installed and are actively using these apps. This data helps you understand the scale and reach of each app among your target audience.

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