Geofence Messages
Geofence Messages send notifications when users enter or exit a location. Use them for branch campaigns, nearby offers, or location-specific info.
Quick Steps Guidelines
Path: Messages > Geofence > Create New Geofence Message
Select a single location or a location group.
Choose the trigger: Enter or Exit.
Choose frequency: every time or once per entry/exit.
Set Campaign Period and optional time/day restrictions.
Complete Setup, What, Who, Go and publish.
The only geofence-specific step is Location. The rest follows the standard message flow.
Geofence delivery prerequisites
The user must enter or exit the defined location.
Notification permission must be enabled.
The app must be up to date.
The device must have an internet connection.
Location permission and device location setting must be enabled at that moment.
Step 1: Location
Pick where the trigger will happen. You can select a single location or a location group.
Single location
Use this when you want one geofence. The message triggers when the user enters or exits that location.
Location group
The location group enables you to create a cluster of interconnected locations and trigger actions based on users' entry or exit from these locations.
This option is particularly useful for businesses with multiple branches located in different areas.
Use this when you have multiple branches or POIs. One message setup can cover all locations in the group.
Trigger settings
After selecting the location:
Choose the trigger: Enter or Exit.
Choose frequency: every time or once per entry/exit.
Send to only the device
Enable Send message to only the device to target only the device that triggered the geofence. Disable it to target all devices linked to the user (depending on your channel setup).
Example
Your business has several stores located in different parts of the city. With the geofence notification feature, you can create a group of interconnected locations (all your branches) and set up actions to trigger notifications (such as campaigns or discounts) based on customers' entry or exit from these locations. This enables you to send personalized messages to customers and increase foot traffic to their stores.
Campaign Period
Campaign Period defines when the geofence message is active. Use it to match store hours or time-limited offers.
You can also restrict delivery:
by time of day,
by day of week,
and by repeat frequency (daily/weekly/monthly).
Following steps
After Location and Campaign Period, complete: Setup, What, Who, Go as usual in the other campaign types.
You may also refer to the following Netmera Blog Post about Geofence Push for more useful tips. These blog posts delve into different scenarios and demonstrate how Netmera features can be utilized effectively to enhance various aspects of your goals.
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