Segment list

The segment list is the management view for every segment in the app. Use it to find a segment, check whether it is ready, see how big it is, and act on it without opening it.

Path: Targeting > Segments

Find a segment

Three controls narrow the list, and they work together:

• Search by name — matches on the segment name.

• Type — All types, Standard, Predictive, Product, or Connector.

• Status — All, Ready, Calculating, or Not Active.

Columns

Column	What it tells you
ID	The segment's numeric identifier, used when referring to it across the panel.
Name	The segment name. Sortable.
Users	How many users are in the segment as of the latest calculation. Sortable.
Message Sent	How many messages have been sent to this audience. Sortable.
Type	Standard, Predictive, Product, or Connector.
Status	Ready, Calculating, or Not Active.
Update Date	When the segment was last calculated. Segments are recalculated automatically every three hours. Sortable.
Actions	The action menu for that row.

Status meanings

• Ready — the audience is calculated and the segment can be used in targeting.

• Calculating — Netmera is resolving the rules, as it does automatically every three hours and whenever Refresh is used. The user count is not final yet.

• Not Active — the segment is paused and is not being recalculated.

Read Users together with Update Date. The count comes from the latest calculation, which runs every three hours. An Update Date older than that cycle is worth checking before you rely on the audience, and Refresh brings in changes from the last few hours when a send cannot wait for the next run.

Expand a row for a quick summary

Click the + at the start of a row to open an inline summary without leaving the list. It shows:

• Description — what the segment is for.

• Owner — who created it.

• Reachability by channel — how many users are reachable on iOS, Android, and Web, as a count and a share of the segment.

• Targeting rules — the rule logic in plain language.

The same panel carries Send message, Edit, Export users, and Full preview — the last opens the segment's own page, where the breakdown covers every channel rather than the three device platforms shown here.

Use the expanded row when you want to confirm you picked the right audience. Reachability is the more useful number before a campaign: a segment of 1,000 users with 30 reachable on email will not carry an email campaign.

Row actions

The … menu at the end of each row holds:

Action	What it does
View	Opens the segment detail page.
Edit	Opens the segment in the builder so the rules can be changed.
Send message	Starts a campaign with this segment already selected as the audience.
Export users	Exports the users in the segment. The file is emailed to you.
Refresh	Recalculates the audience now, instead of waiting for the next scheduled run, which happens every three hours.
Pause	Stops recalculation. The segment moves to Not Active.
Delete	Removes the segment.

Editing a segment already in use

Edit changes the definition, not a copy of it. Campaigns and journeys reference the segment by name, so the next calculation changes who they target. When the current audience must stay untouched, build a new segment instead of editing the one in use.

Two different exports

Export users here exports the audience of a saved segment. Export audience on the Create Segment screen exports the users matching rules that have not been saved yet. Both run in the background and email the file.

Before you use a segment in a campaign

• Is the status Ready rather than Calculating?

• Does the user count look like what the rules should produce?

• Is the audience reachable on the channel you plan to use?

• Is the update date recent enough for the campaign you are about to send?

Best practices

• Name segments like queries: inactive_30d, buyers_last_7d, cart_abandoners_24h.

• Fill in the description. It is the only context the next person gets from the list.

• Keep rules focused — every extra condition narrows the audience in a way someone will have to reverse-engineer later.

• Refresh before a send when the audience has to include changes from the last three hours.