General settings

Path: Settings → Administration → General

Configure application, messaging, Control Panel, language, and uninstall-tracking settings.

Application

Application Name

Application Name identifies your app in the Netmera Control Panel and reports.

Category

Category defines your app type. Select a category, such as E-Commerce, to use its default events and segments.

Icon

Icon defines the app icon shown in the Netmera Control Panel. Upload an icon to identify the app more easily.

Fancy Box displays the icon configured for your app.

General settings showing application name, category, and icon fields

Messaging

Limit Notifications

Limit Notifications sets the maximum number of push notifications sent to each user. Use it to prevent excessive messages and reduce app uninstalls.

To ignore this limit for one notification, enable Ignore User Message Limits in the campaign form.

Default Message Time Restriction

Default Message Time Restriction defines when push notifications can be sent. Use it to meet corporate policies or restrict delivery hours.

SMS Cost Per Message

SMS Cost Per Message defines the cost of one SMS. Use it to compare SMS and push-notification costs.

Use Push Inbox

Enable Use Push Inbox for apps with a Message Inbox screen. This enables Netmera’s push notification inbox.

UTM Parameter

UTM Parameter adds UTM source, medium, and ID values to web push notifications. Use these values for campaign tracking.

Example: UTM Source: Netmera, UTM Medium: Campaign Title, and UTM ID: Campaign Name

iOS Badge Handling

iOS Badge Handling offers App manages badges and Netmera manages badges. Choose Netmera manages badges to send badges from the campaign screen.

Rest Bulk Notification Approval

Rest Bulk Notification Approval controls whether bulk push notifications sent through the REST API require approval.

Messaging settings for notification limits, time restrictions, and UTM parameters

Control Panel

Authentication

Authentication controls the Netmera Control Panel sign-in method. Choose Only password Authentication or SMS OTP authentication. The Netmera operations team registers GSM numbers for SMS OTP.

Style

Use Style Settings to customize fonts for the Netmera Widget Panel and widgets.

Font Name

Specify the font used by widgets in the Netmera Widget Panel.

Font Upload

Upload a custom font for your widgets.

Supported font types: ttf, otf, woff, woff2, and eot

Control Panel style settings showing font name and font upload fields

Language

Multi Language

Enable Multi Language to send campaigns in multiple languages. Base messages on device language or a profile attribute.

Language Settings

Choose Device Language or Custom Profile Attribute as the messaging language source.

Uninstall tracking

Uninstall Tracking uses silent push notifications. Set the sending time, then test the configuration with Send Test Push.

Silent push notifications run in the background without a visible alert. Use them for tasks like content updates, data synchronization, and background processes. Configure and test silent push notifications in the Netmera API or Control Panel.

Enable Uninstall Tracking

Enable this option to send silent push notifications for uninstall tracking.

Schedule Time

Set when to send silent push notifications.

Test Targeting

Send Test Push sends a test silent push to the specified tag.

Why uninstall data can increase on Android devices

Netmera receives device tokens through Firebase Cloud Messaging (FCM). FCM marks tokens as inactive after 270 days without a connection. These tokens often belong to inactive devices, and messages sent to them aren't delivered.

Tokens can become inactive when devices are:

Lost, destroyed, or no longer used
Inactive for a long period

When a device reconnects, it receives a new token. Netmera then assigns a new installation ID. This can increase uninstall counts because delivery failures to former tokens count as uninstalls. This behavior affects Android devices inactive for 270 days or more.